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Xerox Launches Mono Printers and MFPs
By
ChannelTimes Staff
Mumbai, May 20, 2008
Xerox Corporation has announced the launch of 8 mono printers and MFPs. The global launch, which was kicked off from India, will be rolled out subsequently in 162 countries. This underlines India as a strategic destination for Xerox Corporation. The products range from small, cost-effective A4 printers to feature-rich monochrome MFPs - and are targeted towards the fast growing small and medium businesses (SMB community) - that is expected to spend $1.3 billion on printing and printing supplies in 2008, as per a report by AMI Partners.
Contextually, according to AMI Partners, India will be the fastest growing major market in the APAC region - with IT spending set to increase more than 20% in 2008, to US$9.7 billion. Banking, Financial Services and Manufacturing are expected to be the growth engines leading to increased business spending in India.
Carl Bothner, vice president and general manager (desktop multifunction and printer business unit, Xerox Office Group) of Xerox Corporation said, "India is a strategic market for Xerox Corporation, and (it) has the right characteristics in terms of business opportunity - a market that is growing, and a market that we believe holds the potential to be an engine of growth for the company."
Andrew Horne, managing director, Xerox Corporation, said, "2008 has been a historic year for Xerox India, starting with a major brand repositioning initiative followed by a series of marketing activities across our 3 lines of business to reach out to our customers and the business community. The launch of our new products is an extension of our strategy, to get closer to our customers, and relate more directly to the Xerox brand."
Horne added, "I am delighted that Xerox Corporation has chosen India as a platform for the global launch, underlying the growing importance of India as a strategic destination for Xerox Corporation."
The newly launched products include:
Xerox Phaser 3600 (40 ppm A4 mono printer), which includes advanced security features and Xerox's CentreWare Internet Service technology. The printer comes in 2 variants of 3600N and 3600DN priced at Rs.45644 and Rs. 54012 respectively.
Xerox Phaser 3250 (30 ppm A4 mono printer) comprise of a network-ready version and features two-sided printing. The printer comes in 2 variants of 3250D and 3250DN costing Rs. 19018 and Rs. 24090 respectively.
Xerox Phaser 5550 (50 ppm A3 mono laser printer) features automated tools for easy installation and service. The printer comes with PhaserSMART, an online troubleshooting tool that helps diagnose and solve potential printing issues, preventing maintenance calls and increasing its reliability. The printer comes in 3 variants of 5500N, 5500DN, 5500DT priced at Rs. 244066, Rs. 282419 and Rs. 317286 correspondingly.
Xerox Phaser 3100(21 ppm A4 multifunction printer) features 'scan to e-mail,' a full keyboard for the fax directory, and Optical Character Recognition software that converts scanned documents into text-searchable files. It comes in two variants 3100 MFO P/S at Rs. 12160 and 3100 MFP P/X at Rs. 17279.
Xerox WorkCentre 5016 (16 ppm A3 mono multifunctional printer) and Xerox WorkCentre 5020 (20 ppm A3 mono multi-functional printer) offer Power Save and Toner Save modes, which enable customers to save energy and stretch toner use, and 'ID Card Copy,' which lets people copy both sides of a document, such as a driver's license, onto one side of a piece of paper. They are priced at Rs. 57000 and Rs. 85000 respectively.
Xerox WorkCentre 5225 (25 ppm A3 mono printer) and Xerox WorkCentre 5230 (30 ppm A3 mono printer) are featured with 'scan-to-password-protected PDF,' hard disk overwrite and data encryption to ensure that confidential data stays private over the network. They are valued at Rs. 185000 and Rs. 216000 correspondingly.
Related Links
Xerox Launches Color Laser Printers
Xerox Empowers Partners to Win Together
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Products are good, but many mis-guiding things like very low capacity toner along with the printer and then one has to pay practically the cost of the printer as a toner. Spares are very costly, at times beyond the cost of a new printer. Services...pathetic... |
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- Sanjay,
Real Time Syste, Mumbai
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Xerox is a wonderful brand and has very very quality products,but lots depends on how they these products will be effectivly taken to the enduser by Xerox distributors and resellers. |
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- Rajesh,
Anonymous, Chennai
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Xerox is doing good for all whether it is endusers or resellers they have gud marketing strategies , endusers benefits etc .... the change will give good results as the change of logo has started giving gud results ... all the wishes to xerox and team |
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- manish,
BITSY INFOTECH , MUMBAI
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We shall be keen to distribute Xerox Products in Madhya Pradesh & Chattisgarh.
We currently market Hewlett Packard range of products. |
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- Rakesh Oberoi,
Xpoint technolo, Jabalpur
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