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Brother Plans to Increase Footprints & Visibility
By
ChannelTimes Staff
Mumbai, Feb 23, 2008
Brother International (India), the Japan based provider of imaging solutions, recently revealed its intention to double its investments in India. The company has invested over Rs.160 million in India and plans to invest up to Rs.400 million over the next three years.
Brother will use these funds to strengthen its operational functions to enhance its brand presence and strengthen its channel partner network. The company also intends to increase its product catalogue this year and focus on channel expansion and brand presence.
Speaking on the occasion, Toshikatzu Koike, president and representative director of Brother International, said, "India has always been a promising market for Brother. We hope our investments in this region will give us an opportunity to continue serving our long-standing and valued customers with an improved level of local support. Our new investment is also a significant endorsement of India as an emerging star performer in our overall plans."
The company has recently established its first Customer Corporate Solution Center in India. It has also unveiled its new corporate logo this year to signify its performance while supporting the company's image as a solutions provider.
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