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Home > News > People-Business
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Cyberstar Prepares Partners for Faster Growth

By ChannelTimes Staff
Mumbai, Jan 4, 2008

Cyberstar Infocom, a distributor of IT peripherals, networking products and components in India, Singapore, Pakistan, Bangladesh, Sri Lanka and Nepal, announced a complete brand revamp, to enable the company to plan for next level of faster growth in the coming decade.

In its new avatar, Cyberstar sports a brand new website, channel-friendly marketing collaterals, increasing media visibility through interactive media programs and value driven channel promotions and other events.

"Since our inception 8 years ago, we have grown both in top and bottom lines," said Raj Rathi, founder and managing director of Cyberstar. "The current re-branding exercise, we believe, will reinvigorate the entire company all over again and help us set the pace for even faster growth in the next decade."

The distributor is actively looking to tap the potential in the Indian market. It has recently entered into an exclusive arrangement with US-based Belkin International to distribute networking and keyboard, video and mouse switch solutions in India.

Cyberstar has also bagged the right as authorized distributor for Molex in structured cabling network. For the promotion of Molex cabling products in India, It had announced the OND Q4 07 Molex promotional scheme for its channel partners across India. Under this scheme, channel partners who log in orders for Molex products worth Rs 25 lakh or more would receive a 3 nights-4 days, all-expense-paid holiday package for one person.

The Cyberstar 'glittering scheme' promotion, in which partners could win up to 1 gram gold coin with every 1 lakh logged in Molex products, ran concurrently on purchases of up to Rs.24 lakh.

With increasing headcount, Cyberstar has also embarked on a series of HR initiatives and leadership skill development programs for its growing band of channel relationship and product managers. Well-known for its channel-friendly business policies, Cyberstar has also implemented a brand new set of code of ethics and business policy guidelines to help further streamline distribution operations.
How do you view Cyberstar's growth plans?

     
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Comments
                                         05/01/08 11:14 PM
                                         Report as offensive
please send me growth plans for your company and how it advantege for me
- kedar, yantra infotech, AHMEDABAD
Reply  
                                         14/01/08 10:45 AM
                                         Report as offensive
  Dear M.Kedar, Thanks for showing interest to know more about us. We always strive to excel in Customer friendly initiatives. We have developed numerous channel focussed schemes & marketing activities to enhance awareness & increase sales numbers, to achieve a win-win situation for all, as we strongly believe in long term relationship. It would be a privilege, if we can be any assistance to your specific requirements. Thanks. Regards, Sangeeta Nandy
    - Sangeeta Nandy, Cyberstar Infoc, Bangalore
 
                                         08/01/08 06:23 PM
                                         Report as offensive
We are interested in belkin range of products. do let us know the way we can shake hands.
- atul Kumar, A K Computer Se, Bareilly
Reply  
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