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Dell Appoints Sales-affiliates in Small Towns

By Pallabika Ganguly
Mumbai, Aug 05, 2008 1735 hrs IST

Dell has come up with its Sales-affiliate programme to reach system integrators, resellers and shop owners in small towns and cities where the population is even 50,000 to 1 lakh. This programme empowers the partner to offer Dell products to the customers without bearing a huge investment, without taking the risk of price drop, without the botheration for the volume based incentives, and without the tension of competition with other Dell's affiliates. "Basically, a sales-affiliate is a person who helps the customer to buy the right product according to his/her need. For example, in an engineering college, an ex-student or a senior student of that college may serve as a sales-affiliate for his juniors. Any person who wants to offer dell products to the end-users, can become the company's sales-affiliate," says, Mahesh Bhalla, director, Dell India. The sales-affiliates help customers buy Dell's products through placing orders online. Although they may retain a few products for demonstration purpose, the final product is supplied by the company directly to the customer's doorstep. The company has a very simple procedure for appointing Sales-affiliates. The interested person has to fill-up a one page form and submit that to the local Master Self affiliate (MSA). At present, there are 20 such MSA's across the country, and each of them has subordinate sales affiliates. The company is yet to appoint MSAs in Goa and Chhattisgarh. According to Mahesh, this strategy of the company empowers the small resellers to satisfy their customers. Also, it saves customers from incurring extra expenses that seeps in due to three layers of channel. Related Links: Dell Announces its Channel Strategy Dell Adopts Multi-channel Marketing Strategy
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Comments
                                         Feb 07, 2010 10:08 AM
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I am Interested in Dell shop & Dealership Ludhiana(Punjab)I have 1200 sqf sapace in good aria. please let me know how and where to apply. regards Ranjay Oswal
- Ranjay Oswal, Ranjay Oswal Co, Ludhiana
Reply  
                                         Oct 12, 2009 11:25 AM
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Hello Sir, I am interested to take up your dealership in bidar(KARnataka), plz Comtact 09035100599. Regards Raghavendra.
- Raghavendra, Sri Sai Compute, Bidar
Reply  
                                         Sep 08, 2008 08:41 AM
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I want to buy dell server and work station for CAd CAE centre PUNE .Dell dealealers pl contact urgently, 9423527196
- P.V.Madhavan, SM Auto, PUNE
Reply  
                                         Oct 09, 2009 03:51 PM
                                         Report as offensive
  Hi Mr. PV Madhavan, I am from Trichur Engineering College. I had a classmate who was in Pune, (Bajaj Tempo). I lost contact with him. By the way, are you from Trichur Engg College, Batch #77 Mechanical?
    - P. Ramesh Chand, xxx, Bangalore
 
                                         Dec 08, 2008 12:13 PM
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we require quotation for 800Gb LTO tape drive which will support HP RX2600 , We also require the Dell people email address and contact number details of Kolkata
- satyakiran, PCBL, Kolkata
Reply  
                                         Dec 06, 2008 12:42 PM
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We are interested in becoming sales affiliate. Please contact us.
- Bhushan Thatte, Reliable Comput, Chiplun
Reply  
                                         Nov 15, 2008 06:41 PM
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would like to become chennal partner ,depute yr chennal executive
- Pranav Sheth, CNC E solutions, Mumbai
Reply  
                                         Nov 09, 2008 12:48 PM
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This is a very good opportunity to promote and give good product at best market price to the customers
- sujay dinakar, ALN Computers, Anantapur
Reply  
                                         Nov 09, 2008 10:03 AM
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WOULD LIKE TO BE AN AFFILIATE FOR XPS AND INSPIRION SERIES, PLEASE CONTACT
- NARESH, ace computer sy, thane
Reply  
                                         Nov 09, 2008 05:20 AM
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Dell Optiplex Desktops and Dell Vostro Business Class Laptops at Chandigarh available at attractive prices from Beyond Computers. Above HDFC Bank, Sector 35B,near Costa Coffee, near Hotel GK International.Also available Dell Vostro laptops & desktops at Beyond Laptops, gizmo cafe , SCO 535, 1st floor, above Fullerton, Sector 70,Mohali.09815901234. For reliable repairs and spares of all brands of laptops / notebooks in Punjab , just visit Laptop Clinic , a division of Beyond Computers,1st floor,Above HDFC Bank, Sector 35B,near Costa Coffee, near Hotel GK International,Chandigarh ,India Call: 09815901234.
- Pradeep, Beyond Laotops, Chandigarh
Reply  
                                         Nov 05, 2008 12:40 PM
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I recently bought a Dell Inspiron Laptop through ITNET Infocom a dell dealer in cochin.They helped me in configuring the model online.I think this is very helpful for customers.
- Nithyanand, JC Associates, Cochin
Reply  
                                         Nov 01, 2008 08:39 AM
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DELL LAPTOPS AND DESKTOPS AVAILABLE AT LOWEST PRICES AT BEYOND COMPUTERS CHANDIGARH AND MOHALI JUST VISIT our website BEYONDLAPTOPS COM FOR LOCATION,CONTACT DETAILS AND FEATURES OF DELL LAPTOPS AVAILABLE WITH US.For laptop repairs at Chandigarh (and also laptop spares like battery, RAM,adaptors of hp Dell Lenovo and IBM laptops contact us .SCO No.371,372,First Floor ,near Costa Coffee above HDFC Bank Sector 35B Chandigarh(Near Hotel GK International)
- Rajesh Jaiswal, Beyond, Chandigarh
Reply  
                                         Sep 18, 2008 02:00 PM
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I am Interested in Dell Dealership
- Rahul, Borget Solution, Navi-Mumbai
Reply  
                                         Aug 06, 2008 12:29 PM
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Send me detail of Dell Appoints Sales-affiliates in Small Towns
- Ardaman Singh, Hardtech Comput, Patiala
Reply  
                                         Aug 27, 2008 05:54 PM
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I want to be the affiliate of Dell product in my city, near chandigarh
- Devinder Singh, ESSAR COMPUTER, Pinjore
Reply  
                                         Oct 22, 2008 08:55 PM
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  Pls. give me your contact no./mail id.
    - Sapandeep, Dell, Chandigarh
 
                                         Oct 14, 2008 03:18 PM
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Hello Sir ,I am interested in becoming sales affiliate for dell. please let me know how and where to apply. regards pushpendra
- pushpendra, digital copier , rewa
Reply  
                                         Sep 27, 2008 01:52 PM
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Hello Sir ,I am interested in becoming sales affiliate for dell. please let me know how and where to apply. regards pradeep
- pradeep varma, CMS COMPUTERS L, aurangabad
Reply  
                                         Oct 07, 2008 03:06 PM
                                         Report as offensive
  Mr. Pradeep, Thanks for your interest to work with Dell India, you may please contact Mr. Sudhanwa Mannur on 9972524405
    - Fairoze, Dell India, Bangalore
 
                                         Aug 05, 2008 03:55 PM
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who is contact person in chennai dell channel manager?we are interested to do the dell
- Rajkumar, i tel computer , chennai
Reply  
                                         Aug 22, 2008 10:55 AM
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  Mr. Rajkumar, Thanks for your interest in Dell!! You can contact Mr. Sharif on 09845431214
    - Fairoze, Dell, Bangalore
 
                                         Sep 23, 2008 04:12 PM
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  dear sir, i lik to becom dell sales affiliate or master sales affiliate.i am from madurai.pls give me contact person numbers and help me thank you 9344106406
    - s r, s r, madurai
 
                                         Aug 06, 2008 02:12 PM
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I am intersted to deal with dell.Plese tell me the next step to be a dealer.
- venkateshan, Technoo Compute, salem
Reply  
                                         Sep 10, 2008 08:18 AM
                                         Report as offensive
  For DELL Booking Call 9444018288
    - Ram, Anonymous, CHENNAI
 
                                         Aug 07, 2008 01:00 PM
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I am intersted to deal with dell.Plese tell me the next step to be a dealer.
- ASHISH BAJAJ, ASHISH COMPUTER, COIMBATORE
Reply  
                                         Sep 10, 2008 08:17 AM
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  DELL Online Booking Call 9444018288
    - Ram, Anonymous, CHENNAI
 
                                         Sep 07, 2008 06:30 PM
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We have been refering Dell to a number of clients so its good that we also get something in return. Please provide details on whom to contact in Kolkata
- Nirmal Bhonsle, Netsys Solution, Kolkata
Reply  
                                         Aug 23, 2008 08:32 PM
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I am interested to promote productof Dell in Jammu. Can anybody give me more details
- Tarun Gupta, Neu System, Jammu
Reply  
                                         Aug 26, 2008 06:54 PM
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  and then your customer will search you to hang you 09897300467
    - Hemanshu, Aggarwal, Dehradun
 
                                         Aug 19, 2008 06:01 PM
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We are interested to take dealership of Dell in navi mumbai. Can anybody give me more details.
- Rajesh Gupta, RGS Innovative, Navi Mumbai
Reply  
                                         Aug 22, 2008 11:30 AM
                                         Report as offensive
  Please contact Mudassar AB at 9901851431. Thnks Mudassar
    - Mudassar, Dell, Bangalore
 
                                         Aug 19, 2008 04:52 PM
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Please send more details, we are interest for the same.
- Manish Agarwal, Computer System, Raniganj
Reply  
                                         Aug 18, 2008 09:40 AM
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gfdytgdgbcfhhgj
- suganya, nokia, erode
Reply  
                                         Aug 07, 2008 02:50 PM
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we want rate list for laptop & desktop dell. Also warranty deatil same as dell provied to us.
- Niyazahmad, Crystal Compute, Miraj - 416410
Reply  
                                         Aug 06, 2008 04:14 PM
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i want to join as msa
- Anuj Nigam, sam n mark, kanpur
Reply  
                                         Aug 06, 2008 03:58 PM
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Interesting we would like to sell deel products what is the process.
- zahid sarwari, PC CARE COMPUTE, MIRAJ
Reply  
                                         Aug 06, 2008 02:58 PM
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yes i am interested in dealing with del products i have heard a lot about dell regarding after sales service which is excellent & would love to be a part of such.
- santosh, fxmedia, satara
Reply  
                                         Aug 06, 2008 12:11 PM
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I am a showroom owner and intersted to deal with dell.Plese tell me the next step to be a dealer.
- Vikash, Vikas Computers, Raniganj (W.B.)
Reply  
                                         Aug 06, 2008 12:04 PM
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we are interested to be part of dell alliance. have own showroom of It in heart of city
- himanker gupta, Teletronics, BUDAUN
Reply  
                                         Aug 06, 2008 11:50 AM
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I am interested and would like to be a part of it. Kindly advise how do we go ahead
- showkath, icici, bangalore
Reply  
                                         Aug 06, 2008 11:29 AM
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finds to be good n hwlps resellers to give multibarands offers to end user there by customer having options.
- S.KIran, S Computers, Raichur
Reply  
                                         Aug 06, 2008 11:12 AM
                                         Report as offensive
As we are running a showroom at Saharanpur want to be a reseller of Dell. Please let me know, how can we pursue the same. With thanks R. K. Rastogi
- R. K. Rastogi, Real System, Saharanpur
Reply  
                                         Aug 06, 2008 10:30 AM
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H, I would LIKE TO TO BECOME A SALE AFFILIATE .wHERE I CAN GET THE FORM lET ME KNOW
- RAHUL, Borget Solution, Mumbai
Reply  
                                         Aug 06, 2008 10:03 AM
                                         Report as offensive
Presently selling HP Lenovo Compaq branded PC and Notebooks. Wish to join hands with DELL in Chiplun Ratnagiri Region. IT is near to PUNE KOLHAPUR MUMBAI etc. Contact urgently.
- KALyan, Kalyan Enterpri, Chiplun
Reply  
                                         Aug 06, 2008 09:34 AM
                                         Report as offensive
I am a system integrator and showroom owner. I wan t to be a Reseller of Dell. Please let me know, how can I be the same. With thanks Manish
- Manish Agrawal, Cafe Digital, Burdwan
Reply  
                                         Aug 06, 2008 08:20 AM
                                         Report as offensive
I am interested and would like to be a part of it. Kindly advise how do we go ahead
- Raj Prajapati, Khushi Imaginat, Goa
Reply  
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