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IBM Sets Up Sales Support Center for Partners
By
ChannelTimes Staff
Mumbai, Mar 10, 2008
IBM today announced the launch of "Partner Sales Support Center", a new initiative from IBM Systems & Technology Group (STG) designed to provide IBM business partners throughout India with services specific to sales opportunities.
The Center is a centralized team operating from IBM that will help business partners with product positioning, competitive updates, customized customer configuration, and customized product pricing. IBM teams based in the North, South, East and West will help business partners in those regions determine the best technologies for their customers.
The Center will also assist the partners with queries related to all Systems & Technology Group products and will be available Monday-Friday, during working hours through a toll-free number or via email. In case of an event where the Center is not able to answer a query, they will revert with possible solutions. The Center will also on a case-to-case basis help partners close opportunities by being part of the discussion with the customer.
Ajay Mittal, country manager-volume business, Systems & Technology Group for IBM India/SA, said, "The goal of the Partner Sales Support Center is to help our business partners become better consultants who understand the specific needs of their customers. Given the constantly changing needs of our customers throughout India, both large and small, it is our responsibility to arm our business partners with the right information to address these needs. Our geo-expansion to 14 new cities last year will help us penetrate and reach more partners."
According to Devendra Taneja, CEO-PC Solutions and an IBM business partner, "The Partner Sales Support Center will help us collaborate closely with IBM and help our sales team better understand the breadth and depth of Systems & Technology products available from IBM for customer's business problems. We expect this new initiative will help us proposition appropriate Systems & Technology products to our customers."
The initiative comes on the heels of the realignment of IBM STG from a product-centric model to a customer centric model.
Related Links
IBM Widens Business Plan Post-Cognos Acquisition
IBM Expands Business Center for India
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