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LG Unveils Jazz LCD TV in India

By ChannelTimes Staff
Mumbai, Sep 26, 2008 1435 hrs IST

In an attempt to acquire 30% market share in Flat Panel Display (FPD) segment, LG Electronics has launched its 'Jazz' full high definition LCD televisions in India. Available in 32-inch and 42-inch models, the Jazz features auto-sliding speakers, 500W sound, in-built 3.1 channel virtual surround sound and built-in woofers, the company said.


Speaking about this new offering, Amitabh Tiwari, business group head (Consumer Electronics & Kitchen Appliances), LGEIL, said, "Jazz will redefine expectations for television sound. This TV is an excellent fit for people who want a full entertainment experience from their TVs, and who want to entertain others as well."

Elaborating more on it, Moon B Shin, MD, LGEIL, said, "We believe in constant expansion of our existing product portfolio. Going forward, aesthetics fused with stylized design and smart technology will play a major role in capturing customer loyalty, and thus we will continue to launch revolutionary products like Jazz, which will further complement the urbane lifestyle of its audience and strengthen the Indian market."

A total of four speakers make up the system. Extending from either side of the TV are the right and left channel speakers, which help create a sense of space. In the middle is a center channel speaker dedicated to sound in the human vocal range. This makes it easier understand conversations and dialogue. A woofer, located on the back of the TV, enhances bass making music sound fuller.

The entire sound system was tuned to perfection by renowned audio expert Mark Levinson. Jazz is also equipped with LG's Clear Voice technology, which eliminates problems with hearing human voices over the background noise in movies mixed for 5.1 channel surround sound. The technology alters the sound balance to emphasize human voices, reducing the background noise.

As per the company, Jazz brings viewers the highest resolution available, with 1080p full HD providing extremely sharp image quality. A 50000:1 contrast ratio delivers brighter whites, deeper blacks and more vibrant colors overall.

With a USB 2.0 connection, it is easy to access to MP3 files and connect a memory card reader to the TV and create an onscreen slideshow from JPEG files or watch digital video files. Two HDMI 1.3 ports facilitate video and audio connections for devices like DVD players, cable boxes and game consoles.

The Jazz is priced at Rs. 50,000 (32-inch) and Rs. 85,000 (42-inch).

Related Links:

LG Unveils Festive Bonanza for Partners

LG Targets Youth with New LED Notebook
Will this TV be successful in India?

     
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