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Fujitsu Unveils Refreshed SELECT Partner Program

Partner Program

Fujitsu recently unveiled a refreshed SELECT Partner Program designed to give channel partners a boost in supporting their customers on their digital transformation journeys.

Fujitsu is also collaborating with Microsoft in the field of artificial intelligence to accelerate the transformation of the ways people work in companies. The two companies are entering into this agreement to jointly build new solutions that transform the ways people work. Based on Microsoft 365, Microsoft’s integrated cloud service, these new solutions will combine the insights and experience Fujitsu has accumulated through the internal and external deployments of its Global Communication Platform, together with Fujitsu’s AI technology, Fujitsu Human Centric AI Zinrai, and Microsoft AI platform services on Microsoft Azure.

They aim to make these new solutions available in the Japanese market by June and then to roll them out globally thereafter.

Based on direct feedback from current partners, the new partner Program is structured around the pillars of simplicity, innovation and increased engagement. Enhancements include access to a broader portfolio of advanced technology solutions, dedicated initiatives for corporate resellers via the new SELECT Infinity track, and new SELECT Circle offerings for value-added channel partners and service providers. The company has also invested in partner tools, including a revamped channel partner portal and a new mobile app.

Comprehensive improvements to the Fujitsu channel program are introduced in anticipation of the impact that digitalisation will have on channel partners – with end-customers’ demands shifting from straightforward technology purchases to pay-as-you-go and as-a-service models.

Fujitsu’s 2018 SELECT Partner Program is designed to support its channel partners in their transition from resellers to providers of managed services by enabling them to embrace these new opportunities and become trusted advisors who can guide their customers on digital transformation journeys.

Dave Hazard, Vice-President, Channel and Sales Operations at Fujitsu in EMEA said, “Fujitsu’s human centric approach to innovation is centered on creating new value with digital technologies – and our partners are crucial to implementing this. Our 2018 SELECT Partner Program is a clear reflection of our intent to further expand the already significant percentage of business we do through our channel. We have enhanced our partner program based on feedback from our existing partners to now offer more opportunities than ever to create new revenue streams by gaining competence in new areas, and by selling complete technology solutions designed to meet current and future business needs.”

The refreshed program is enhanced with two targeted tracks: SELECT Infinity, designed to meet the specific needs of corporate resellers; and SELECT Circle, created for value-added channel partners and service providers. Partners invited to join the SELECT Infinity track benefit from the widest selection of products and services in addition to a boundary-less approach to delivering international projects. The SELECT Circle track focuses on consultancies and service providers with expertise in advanced technology solutions such as Artificial Intelligence, IOT, Digital Infrastructures, and Future Workplace. Both new communities will receive personalized training programs based on their requirements.

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