—-CT News Bureau

Vadodra, May 27: Microsoft, in collaboration with Vadodara Chamber of Commerce & Industry (VCCI), will be opening Digital Experience Center in the city. Managed by Microsoft’s distributor Ingram Micro, the center will help businesses, institutions, partners and individuals gain a first-hand experience of modern technologies on devices running Microsoft software, including Windows apps and Office 365. For Microsoft, its partners based in the city are seeing high adoption of cloud offerings in the SMBs business.

This initiative will help SMBs understand the value of IT and make it easier for them to adopt cloud solutions. The adoption of IT across verticals will improve their productivity by collaborating, communicating and connecting better in their ecosystem to reach out to more customers across locations and unlock newer business opportunities. With this initiative Microsoft and VCCI will together help SMBs, entrepreneurs and institutions in Vadodara adopt the latest Microsoft technologies and help the city realize its vision of becoming digitally and technologically advanced.

Microsoft

In additions to SMBs, Microsoft and VCCI will also help educational institutions to adopt technology that will prepare future generations for the mobile-first, cloud- first world. As a part of this initiative, Microsoft’s latest innovative cloud- computing based offering Edu-Cloud, will help education institutions enhance digital learning and teaching by providing them with access to digital content and free access to Office 365 on Windows-powered tablets. This initiative will add momentum to the ongoing efforts to help the country make brisk progress on its ‘Digital India’ vision that aims to transform India into a digitally empowered society.

Nilesh Shukla, President, Vadodara Chamber of Commerce & Industry said, “This initiative is also well in line with the government’s ‘Digital India’ campaign, and we hope to see Vadodara as a digital city in the coming months. “

Microsoft is also readying its partners to serve as trusted advisors for SMBs looking to adopt cloud services. Bitscape Infotech, a Microsoft Gold Competency Partner, has registered a 140% growth in business in the last 12 months, riding on high adoption of Microsoft Office 365 and Azure among customers. The company aims to extend this success to SMBs and other organizations in Vadodara.

Kartik Shah, MD & CEO, Bitscape Infotech said, “Vadodara is a growing city, and with the right technology solutions in place, has the potential to see a definite growth. It is heartening to see prominent industry bodies, such as VCCI, understand the power of modern technologies and encourage their adoption. We look forward to working closely with them, helping drive more efficiency with Microsoft Office 365.”

Manohar Hotchandani, Director, Business Development, Microsoft India, said, “Technology provides significant opportunities for SMBs to achieve their business goals and make use of self-provisioned cloud solutions to meet their IT needs. As per a recent study by Boston Consulting Group, SMBs that adopted IT have created more new jobs and more revenue growth over the past three years compared to SMBs that trailed in this regard.

Our engagement with VCCI and our partners is aimed at educating a large base of customers about the benefits of using cloud technology. Further, setting up of the Digital Experience Centre in Vadodara will help provide much-needed counsel and address the specific business needs of SMBs, institutions and entrepreneurs across sectors.”