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Zebra Technologies Corporation has unveiled the MP7000 multi-plane 1D/2D imager for grocers, discount chains and warehouse clubs to accelerate checkout lines. The company also introduced theDataCapture DNA software suite of productivity, management, application development and visibility tools and utilities. DataCapture DNA works with Zebra handheld, fixed-mount and companion scanners, as well as the new MP7000 to simplify device integration, deployment and management – helping businesses and PartnerConnect channel partners realize enhanced benefits from their technology investments.

The DataCapture DNA-enhanced MP7000 builds off the success of its MP6000 predecessor. It features image capture capability for cashiers to easily capture receipts, utility bills or items not on file

Zebra’s advanced scanning technology enables the MP7000 scanner scale to quickly capture virtually any printed or electronic barcode in any condition – including Digimarc-enhanced product packages, reducing the time shoppers spend in line.

“Providing an exemplary customer experience is no longer a competitive differentiator – it’s a business requirement. Zebra’s new MP7000 scanner scale will help keep checkout lines moving and allow retailers to process more transactions per day. With the introduction of the DataCapture DNA software suite, Zebra is also expanding its legacy of innovation in the barcode scanning industry with a set of unique tools that simplify the entire scanning experience from integration to deployment and management, providing convenience and a lower TCO for businesses,” said Deep Agarwal, Regional Sales Director – India, Zebra Technologies.

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