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Will RJio Bring Disruption In India’s Telecom Market?

Mukesh Ambani’s ambitious Reliance Jio 4G service that aims to digitally connect over 10 crore people in the country is finally out. What Ambani terms as “Datagiri”, RJio’s attractive tariff offers that promises to free its users from voice calls, RJio has rightly hit the minds of customers. Rolled out on the auspicious occasion of Ganesh Chaturthi, RJio has already disrupted the telecom market in India, compelling its rivals to slash tariff rates. RJio is expected to further intensify the data battle among telecom vendors, ultimately benefiting the digital revolution...